
The Ferrari workshop
Towards the end of the 1940s and the beginning of the 1950s, the first Ferrari models were already turning heads. Very quickly, enthusiasts expressed a desire to personalize their vehicles. They could then choose from a wide range of materials: leather, wood, fabric, and various colors and finishes.

Even today, the Maranello-based company continues this quest for excellence by offering its clients bespoke configuration programs. From this commitment was born the Ferrari Atelier, a dedicated space where each owner can shape their ideal car, supported by the expertise of the brand’s specialists.
Tailor Made by Ferrari
Do you want a truly bespoke experience? Superior quality finishes where you were free to choose the materials yourself? Not to mention your choice of colors and design? Ferrari’s Tailor Made program makes all of this possible.
This exclusive program is reserved for a select group of clients. Each project is overseen by a Personal Designer, the true conductor of the creative process. They ensure that the finished products are impeccable and perfectly reflect the Ferrari universe.
The customer can visit Tailor Made centers in Maranello, New York, or Shanghai. There, they will be presented with the various possible configurations, with a virtual and real-time preview of their car on a screen.

Les collections Tailor Made
Ferrari offers its customers three Tailor Made collection choices.
- Scuderia : The Scuderia collection highlights Ferrari’s sporting character. Inspired by the world of racing, it reflects the rebellious spirit of the Mustang. It features exclusive, technical materials such as rubberized leather, Kevlar, high-tech carbon fiber, and satin finishes.
- Classica : The Classica collection celebrates the timeless style of the classic Ferrari GT. Materials such as velvet, cashmere, wool, and vintage leather are showcased. Chrome details enhance the overall look while adding touches of modernity.
- Inedita : The Inedita collection is, in our opinion, the most original. It’s designed for those who want an incomparable Ferrari. High-tech materials, whimsical leather, clothing-inspired fabrics, denim—and that’s just a glimpse of the many exclusive options it offers.
Innovation in every detail
To highlight its Tailor Made program, the company announced the arrival of the Roma Spider. This is a unique, fully customized model, equipped with a twin-turbo V8 engine, and bearing the signature of the brand’s finest craftsmen.
Looking to configure your Ferrari or purchase a specific model? Visit Ferrari Québec in Montreal, QC .
*All prices are based on Quebec MSRP and do not include taxes and fees. Dealer prices may differ. Prices are subject to change at any time without notice.


